Automation, websites and follow-up systems for tradies who miss calls on the tools

What breaks in the enquiry flow

The phone rings while you are under a house or on a roof. The call goes to voicemail, and the customer dials the next tradie on the Google list. Quotes go out with missing details — no site access, no square metres, no photos — which means a second phone call to get what you should have captured the first time. Follow-up is the thing nobody has time for, so quotes sit there for a week and the customer assumes you are not interested.

What the AI should and should not handle

The AI handles missed-call text-back, quote form capture, FAQ answers about service areas and hours, and follow-up reminders. It does not give pricing on jobs that need a site visit, and it does not handle safety or compliance questions. Anything that needs a human judgement about scope or feasibility goes to you.

What it typically connects to

ServiceM8, SimPRO and AroFlo for quoting and job management; Google Business Profile for call tracking and local search; Xero for invoicing; SMS providers for text-back and reminders. Most tradies already run one of the job management tools, and the systems sit alongside it rather than replacing it.

Which service to start with, and why

Missed-call text-back is the cheapest and fastest win. It costs almost nothing, runs in a day, and stops the bleed of calls going to the next tradie. Add the quote form next, then the CRM pipeline once you have more leads than you can track in your head.