Retain and Grow
There’s work sitting in your old customer list.
A one-off campaign to people who’ve bought before, plus automation that keeps them coming back.
The problem, in your words
“You’ve got hundreds of past customers who’d happily use you again. They haven’t because nothing reminded them. Meanwhile you’re paying for ads to reach strangers.”
If that sounds familiar, this is the system that fixes it. Here is exactly how it works.
What is included
What you get
The consent constraint
We only message people who've consented in a way that holds up. Part of this job is checking whether your list actually qualifies, and sometimes the answer is that a chunk of it doesn't. We'd rather tell you that than get your number flagged.
How it works
The workflow, step by step
The CRM flags customers who haven't booked in 6 or 12 months
A personalised text or email offers something useful, not a generic blast
A second touch a week later for non-responders, then it stops
Replies route to you or the booking system to rebook the job
Service-interval reminders and upsell prompts keep them coming back
Made-up example. The real one gets built around your business.
Example in practice
What this does NOT do
- Won’t message a purchased list. Ever.
- Can’t reactivate customers who left unhappy — that’s a different conversation.
- Results depend entirely on list size and quality, which is why we look before quoting.
Pricing
One-off reactivation campaign $650. Ongoing loyalty and upsell automation $129/month. We only message people who have consented in a way that holds up. Part of this work is checking whether your list actually qualifies.
We only message people who have consented in a way that holds up. Part of this work is checking whether your list actually qualifies — sometimes the answer is that a chunk of it does not.
What changes the quote
- List size and segmentation
- Number of campaigns
- SMS vs email vs both
- Monthly message volume
All prices are in AUD and exclude GST. Telephony, SMS, advertising spend and third-party software are charged at cost and confirmed in writing before any work begins.
FAQ
Questions about Customer Reactivation, Upselling & Loyalty Automation
How big does my list need to be?
What if my list is just a spreadsheet?
How often should I contact past customers?
What’s a realistic response?
What goes with this
What usually goes with this
This works best once you’ve got the CRM holding your customer list properly.
Ready to fix this?
Book a free audit. We look at your setup and confirm whether Customer Reactivation, Upselling & Loyalty Automation is the right first move, or if something else is leaking more.